The Yates Row, popularized by the great Dorian Yates, is great for building massive lats and upper back mass. Take a look at Yates’ back if you want some proof.
The movement is a variation on the standard bent barbell row. However, with the Yates row, the position and the pull are much different than a traditional row.
The angle of your back will be less than that of a traditional barbell row. In other words, you’ll be standing up straighter. You’ll want your back to be at a 20-35 degree angle; in between the positions you’d take for an upright row and a traditional row. When you move the weight, you’re going to pull it more towards your waist than your chest. Think of pulling the bar into your belly/waist, rather than up towards your ribs.
Give ‘em a try, and build your back into something to be proud of.
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Special thanks to Joe DeFranco, Zach Even-Esh, The Thinker, Julia, James "Smitty" Smith, Jim Wendler and Jason Pegg for their help with creating the content for all the exercises within this index. 
Sh!&&y form….lower the weight a little….what is that like 295?
What kind of clamps are those on the bar and where did you get them?
@ Anonymous, that’s a Yate’s row, genious.
were do you get those hats i can’t find them in the store ?
yes, I would like one of those lovely hats too
yes, one of those fabulous gay hats would be really nice to have for workouts.
Dave, is that the Spud bench belt you;re wearing? If not which belt is it, i need something flexible for wearing for rows and the like.
Cheers
@Anonymous It seems like shitty form to me as well. He’s using his whole body to pull the weight in. When I do rows I try and make sure my arms are the only part of my body moving, and to squeeze the weight at the top.